Blogs

Restaurant Confidential: Things No One Tells You When Opening A Restaurant

By Jaclyn Grace posted 05-06-2019
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No matter what your reason is, there are a few things to keep in mind when it comes to opening a restaurant. From the long hours and stressful days to tracking inventory and making sure overhead costs remain low, ensuring your restaurant is successful will likely become more than a full-time job. Click here to read more.
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Restaurant Technology – Is Financing Smarter Than Paying Cash?

By Jaclyn Grace posted 05-06-2019
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When it comes to buying new technology to support your restaurant ’s  operation s , it ’ s always best to pay cash, right? The  conventional thinking is  that financing adds a stream of interest  expense  to the cost of the equipment, making  financing  a  more costly   option   than using cash alone. While this is true, like most things in business, there are other  factors  to  consider  before accepting th at  paying cash is a smarter decision than financing.     Click here to read more.
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How to Build Your Restaurant with Your Guests in Mind

By Jaclyn Grace posted 05-06-2019
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With over-scheduled, over-committed and fast-paced lifestyles being the new standard of living, consumers are feeling stretched thin more than ever before, and are continuously striving to find ways to simplify their hectic lives. Click here to read more.
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Restaurant Food Trends: What Does It Mean to Follow the Crowd?

By Jaclyn Grace posted 05-06-2019
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The art of finding the next big name in food has become a big business, as marketers, food producers and even AI-based companies that track everything from what diets people are following to what ingredients are popping up in recipes.  Click here to read more.
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No Money? No Problem! Restaurant Marketing on a Shoestring Budget – Part 2

By Jaclyn Grace posted 05-06-2019
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Marketing your restaurant doesn’t have to be rocket science, and honestly, you can get the word out about your eatery without having to stick your hands in the piggy bank. All you  have to  do is give people a reason to care about you, your business and why you should succeed.   Click here to learn more.
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The Rise of Farm to Table

By Jaclyn Grace posted 05-06-2019
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In its simplest definition, “farm to table” literally means that a food item was grown or raised on a farm, and was directly transferred to one’s table for nourishment, without encountering or passing through a grocery store, food distributor, or market of any kind. Click here to read more.
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Top 5 Reasons to Attend the NRA Show

By Jaclyn Grace posted 05-06-2019
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We are quickly coming up on the biggest foodie event of the year, the 100th anniversary of the National Restaurant Show! Here are the top 5 reasons to get out to Chicago May 18th – 21st!
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The Labor Report: Unpack Your Labor Cost

By Jaclyn Grace posted 03-13-2019
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The past few years have been some of the most trying times for restaurant operators. With the onslaught of increased regulation, higher wages, a tight labor market, and a record-high turnover rate, labor has quickly come into focus as the #1 problem for operators to solve in 2019. The past 5 years have been a war for the restaurant industry to gain market share and repeat customers, which has been a boon for delivery and loyalty programs, but as we have seen with record store closings,   great marketing just kills a bad operation faster . Now, restaurants are facing a new kind of war: a war to attract and retain talent. This report will walk you through ...
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The Only Four Measures That Matter for Your Guest Engagement Program

By Jaclyn Grace posted 03-13-2019
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Facts and figures are easy to come by for any guest engagement program, be it   loyalty , e-club, or CRM. But what are the key measures that marketers can rely on to deliver material impact with the program? Running more than 350 programs has provided Paytronix with a clear understanding of what works and what doesn’t, telling us where to focus effort for the greatest impact. Click here to read more.
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Realizing the Potential of Good Data

By Jaclyn Grace posted 03-13-2019
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Make a list of the technology systems you presently utilize to run your business.  Add to that list types of systems you would like to implement.  This simple exercise is getting more complicated! As restaurant technology (and technology in general) has changed over the last few years the landscape of systems you rely on to run your organization has expanded and changed as well.  From modern   cloud POS software , to online ordering platforms, to third party delivery, to restaurant management, to loyalty, to proactive customer satisfaction there are lots of technology-based opportunities to improve business. Click here to read more.
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Why Daily Technology Processes Are Vital to Restaurant Profitability

By Jaclyn Grace posted 03-13-2019
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If you’ve worked in, managed, or even dined at a busy restaurant, you’ve probably seen how easily the atmosphere can turn into chaos. When you’re running a restaurant, it’s important to have a system of checks and balances in place to keep you on track. These processes are even easier to put in place when you have a well-built   restaurant management software   behind you. If you’re not employing technology to keep things running smoothly, it’s time to   make the switch . Here are our top reasons for establishing daily processes with your restaurant technology.
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Frequency Trumps All

By Jaclyn Grace posted 03-13-2019
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There has always been 3 ways to grow sales:  more guests, more often and at a higher spend. As a previous restaurant operator (now data hound) it has only become more obvious that frequency is king over the other two. And in fact, one of those other two may actually be negatively impacting future visits. Click here to read more.
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5 Ways to Improve Labor Retention in Restaurants

By Jaclyn Grace posted 03-13-2019
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Labor retention continues to be a significant challenge in the food service industry. Restaurants experience annual turnover rates that are greater than any other sector, sometimes exceeding 70%!  When the employee turnover rate is high, the   costs of hiring and training   new employees can really cut into potential profits. With increases in costs, labor competition, and minimum wage rates, it’s becoming even more important to focus on retaining the right employees. Click here to read more.
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You’re Not as Backed Up as You Think You Are

By Jaclyn Grace posted 03-13-2019
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We have not been in this industry for a very long time, but we have learned some valuable insights while working with our clients. When we started out   integrating 3rd party online ordering   platforms, we usually saw clients accepting orders from 1 or 2 different platforms. Now, almost 20 months into this business we are seeing the same client accept orders from 4, even 5 different platforms! This was stunning to us and we spoke to a few clients to learn more about this change in behavior. Click here to read more.
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The Top 7 Ways to Grow Your Restaurant Business

By Jaclyn Grace posted 02-20-2019
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The number one goal of most restaurants typically focuses on growth. Why is it that some restaurants are doubling in size every few years, while a handful of brands have reached a plateau, and many others seem stationary? Growth can be challenging in our current culture- between the demand for convenience and high-quality food from consumers, real estate costs, and rising employee wages. Click here to read more.
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How to Increase Traffic to Your Restaurant’s Website

By Jaclyn Grace posted 02-20-2019
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Let’s face it. In this day and age, blogs are one of the most powerful tools on the internet. Blogs can increase the traffic to your website in a multitude of ways- from   social media   posts, to SEO, to internal/external links to and from other websites, all so that consumers can find your restaurant. Click here to read more.
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PAR Brink POS – Plays Well With Others

By Jaclyn Grace posted 02-20-2019
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Freedom of choice!  In today’s restaurant technology environment, there are more choices than ever before.  Not just in the world of   point of sale   systems, inventory management,   loyalty programs , peripherals, data analytics, and enterprise reporting to name a few, but in all verticals and markets surrounding the restaurant industry; which is evolving and changing every day. Whether you’re a corporate franchisee, a single unit operator, or an up and coming new trend, restaurant brands have more choices than ever before when evaluating the next “great offering” to introduce as part of their technology stack. Click here to read more.
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How to Attract Customers to your Restaurant

By Jaclyn Grace posted 02-20-2019
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Now marks the perfect time to develop some marketing strategies that align with this time of year. Consumers will most likely be focused on making lifestyle changes, setting goals, saving money, and getting healthy. Turn your restaurant into an atmosphere and environment that draws consumers in. Here are some easy ways to create new customers, while simultaneously urging your current clientele to keep returning to your door. Click here to read more.
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Customer Service and Support: Getting the Most Out of Your POS System

By Jaclyn Grace posted 02-20-2019
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Customer service plays an integral role when it comes to buying, implementing and maintaining a restaurant POS system. While some people might believe the process ends once the POS system has been installed, this is only one of many touch points along the buyer’s journey.   Click here to read more.
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2019 Trade Shows PAR will be Attending!

By Jaclyn Grace posted 02-20-2019
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PAR has been busy gearing up for what 2019 is going to bring! With new   products    unveiled, events attended and our growing   team   in 2018, PAR is certainly looking forward to everything 2019 has in store for us. We are hitting the road and attending dozens and dozens of trade shows. Want to know where PAR will be in   2019 ? We are excited to announce some trade shows you can visit us at! Click here to see where we will be!
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